Our Matcha Freshness Promise
Freshness matte/rs long before the first sip.
Japanese matcha is delicate. Its color, aroma and smooth flavor can be affected by heat, light, air and humidity. That is why we pay close attention to sourcing, packaging and storage from Japan to Lebanon.
Shop Fresh MatchaMatcha is sensitive by nature.
Unlike regular tea leaves, matcha is a fine powder. Because the entire leaf is ground, it needs extra care to help preserve its natural color, aroma and taste.
Color reflects freshness
Fresh matcha usually keeps a brighter green color when it has been carefully harvested, processed, packed and stored.
Flavor depends on storage
Heat, air, light and humidity can affect matcha's aroma and smoothness. Proper storage helps protect the ritual in every cup.
Sealed for freshness.
To help preserve freshness, our matcha is sealed inside a food-grade aluminum pack before being placed inside the tin. This additional inner layer helps protect the powder before opening.
The freshness journey.
Every step matters. From the tea field to your daily ritual, careful handling helps protect the quality of your matcha.
Sourced from Japan
Our matcha is selected from respected Japanese tea regions such as Uji and Kagoshima, depending on the matcha type and harvest availability.
Packed for protection
The matcha is placed inside a food-grade aluminum inner pack before being added to the tin.
Stored with care
Once received, matcha should be kept away from direct sunlight, heat and humidity to help preserve its quality.
Prepared as a daily ritual
Whether whisked traditionally or prepared as an iced latte, fresh matcha helps create a smoother and more enjoyable ritual.
How to store matcha after opening.
A few simple habits can help keep your matcha tasting fresh for longer, especially in warm climates like Lebanon.
Keep it sealed
Close the aluminum pack and tin tightly after every use.
Avoid heat & light
Store away from direct sunlight, humidity and warm kitchen areas.
Refrigerate if needed
For longer freshness, keep matcha refrigerated in an airtight container.
Discover fresh Japanese matcha.
Explore our carefully selected matcha from Japan and the tools designed to help you prepare a smoother daily ritual.